🍷 Blind tasting
Tasting without seeing the label in order to judge fairly.
Blind tasting means tasting wine without seeing the label. Bottles are covered with a sleeve or foil, and participants judge only colour, aroma and taste. The idea is to remove the influence of name, price and reputation and to judge fairly.
Blind tasting is used for various reasons. Experts use it at competitions and exams to judge wine impartially. Enthusiasts do it for fun, to test their own preferences. Blind tastings often show that people are mistaken: an expensive wine is not always liked more than a cheap one.
The best-known example is the Judgment of Paris of 1976, when Californian wines beat French ones. Blind tasting is part of the wider subject of wine tasting. To hold one you need identical glasses, one person to pour, and silence while judging. Results are written down, and only then are the bottles revealed. That is how people learn which wine was which.
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Frequently asked questions
What is blind tasting?
Tasting wine without seeing the label, to judge it impartially.
What is blind tasting for?
To remove the influence of name, price and reputation on the judgement.
What is the most famous blind tasting?
The Judgment of Paris of 1976, where Californian wines beat French ones.